Referral Parties generate the highest response and conversion rates out of EVERY comparable media. The only investment you’ll have to make is your time and attention. But in terms of dollars, you’ll spend nothing to execute your referral party strategy. Zero.
What are referral parties? They’re a really easy, conversational way to provide massive value to people in your network and build long-term reciprocity. When you do this properly, you’ll get high-value prospects who already want to work with you and trust you because you're being introduced by someone they trust. That connector gives reasons why you should work together. It's also incredibly powerful because you're teaching them how to do the same for their network, and they'll be eternally grateful for the strategy because it's just so damn brilliant.